HoYoverse is launching a collaboration event between its open-world adventure RPG Genshin Impact and the burger and chicken brand Mom's Touch. The event, titled 'Challenge! Legendary Touch,' runs for approximately one month from the 24th to April 24th at Mom's Touch stores nationwide, as well as through its official app and delivery platforms.

Users can enjoy two special set menus featuring Mom's Touch's popular Big Thigh Boneless Chicken and Thigh Burger. Ordering these collaborative sets grants a special merchandise item: either a mirror acrylic stand or a slide acrylic keyring. Additionally, a photo card containing a redeem code will be provided.

The Mom's Touch Gangnam-daero branch will be decorated with a Genshin Impact theme until April 5th. Visitors who book via Naver can enjoy various activities, such as listening to secret messages from Citlali exclusive to the themed store and meeting a special part-timer.

To celebrate the collaboration, a free KakaoTalk theme will be distributed, and a Kakao emoticon pack titled 'Citlali's Special Outing,' featuring Citlali, Mualani, and Ororon, will be released. The emoticons can be purchased on the Kakao Emoticon Shop until April 23rd. Furthermore, if you repost the official Genshin Impact X account's emoticon launch post with the designated hashtags, 50 winners will be selected to receive a one-month Emoticon Plus pass.

Additionally, users who add the Genshin Impact KakaoTalk channel and click the 'Coupon' button on the channel home can receive various benefits on a first-come, first-served basis. From March 28th to April 3rd, 2,000 Mom's Touch Thigh Burger vouchers will be provided, followed by 5,000 Galaxy Store 5,000 KRW discount coupons from April 4th to April 10th.

Detailed information about this collaboration can be found on the official cafe and the collaboration website.