To celebrate the launch of 'Marvel Wolverine', Sony Interactive Entertainment is hosting 'The Claw' pop-up event. Running from September 11 to September 20 on the 3rd floor of AK Plaza Hongdae in Seoul, the event is open to everyone with no prior reservation required. Operating hours are from 11:00 AM to 10:00 PM on weekdays, and from 10:30 AM to 10:00. PM on weekends. The pop-up features exhibitions bringing the universe of Marvel Wolverine to life, the unveiling of limited edition console bundles and accessories, and SNS verification events.

At the venue, a large container featuring 3D stereoscopic marks as if torn by the iconic claws of Marvel Wolverine is installed. Around the weathered and rusted container, props such as oil drums, wooden pallets, and bulletproof vests are arranged to recreate the gritty and intense atmosphere unique to the game. Inside the container, a photo booth styled after the 'Madripoor Princess Bar' awaits, allowing visitors to snap pictures straight out of the universe of Marvel Wolverine using props like flannel shirts, cowboy hats, and Wolverine claws.

Starting at 11:00 AM on September 11, the opening day of the pop-up, physical exhibitions of the limited edition console bundles and accessories for Marvel Wolverine will kick off. A total of 6 items will be showcased, including the PS5 Digital Edition – Marvel Wolverine Battle Yellow Limited Edition Bundle and the DualSense Wireless Controller – Marvel Wolverine Adamantium Limited Edition. On-site sales of these exhibited limited edition products are scheduled to begin at 11:00 AM on September 15, the official release date of the game. These items will be sold in limited quantities per day, and sales will end early once stocks run out.

Game demo sessions for Marvel Wolverine will run from September 15 until the final day of the pop-up on September 20. Four demo stations will be set up on-site, giving visitors a chance to experience roughly the first 20 minutes of the game firsthand. Those wishing to participate can register through the on-site waiting list system, though participation is strictly limited to visitors aged 19 and older (born in 2007 or earlier).