The Korea Association of Game Industry (K-GAMES) officially signed a Memorandum of Understanding (MOU) with the Gyeonggi Content Agency on the 18th to foster a healthy gaming culture and promote a more positive perception of the industry.

This partnership is designed to highlight the cultural and social value of gaming, aiming to create an environment where the public can better appreciate what games truly bring to the table.

Under this agreement, both parties have committed to a range of collaborative efforts, including the co-production of campaigns aimed at promoting positive gaming culture, supporting social contribution-focused game projects, and other initiatives to foster a healthy gaming environment.

By linking the Gyeonggi Content Agency's social contribution game support projects with K-GAMES' institutional campaigns, the two organizations plan to create and distribute content that showcases the positive impact of gaming and highlights successful social contribution cases.

K-GAMES Chairman Cho Young-ki stated, "Games are more than just a source of entertainment; they are a flagship cultural content for South Korea that creates diverse values in education, communication, and social responsibility." He added, "Through this collaboration with the Gyeonggi Content Agency, we will take the lead in building a healthy gaming culture by consistently discovering and promoting content that allows the public to connect more deeply with the positive roles of gaming."