Roughly 43,000 visitors turned up for the game culture festival 'GXG 2026 (Game culture X Generation 2026)', held around Pangyo Station Square in Seongnam from the 11th to the 12th.

Hosted by Seongnam City and jointly organised by the Seongnam Industry Promotion Agency and the Game Culture Foundation under the slogan 'Play games as culture!', GXG 2026 rolled out stage programmes, hands-on activities, exhibitions, networking events, and collaborative programmes.

At the game music competition 'The 3rd GXG SOUND TRACK', string band Momad took home the grand prize with 'Nova X'. Featuring a total prize pool of 21 million Won, six teams advanced to the finals to showcase original tracks inspired by video games. The event also featured an opening celebration performance by Dynamic Duo, alongside a GXG Gala Concert starring the Neople Ensemble Heal and the National Gugak Center Contemporary Orchestra.

Console games, voice actor dubbing, AI game sound production, board games, and cosplay costume experiences were also on offer. The 2026 Indiecraft exhibition featured 64 developer studios, supporting international exchange and participant feedback through a Brazil special pavilion and a game evaluation panel. Meanwhile, the 'Connect Fair K-game Export Consultation' brought together 82 domestic game companies and 44 domestic and international buyers for roughly 240 business consultation sessions.

At the awards ceremony for the 'AI Game Sound Design Challenge (AI GSDC)', which collaborated with GXG for the first time this year, OVERTAKE bagged the gold prize among six winning works. In the cosplay dance division of the Illustar Fest, 'Guilty Reformation' claimed the top excellence award.

The Pokémon Trading Card Game 2026 Seongnam CITY Battle Tournament was also held as an ancillary programme, while the student-targeted game career exploration programme 'GV2026 (Game Vision 2026)' drew 353 participants. Furthermore, the industry networking event 'Game Tech Night with GXG and Microsoft', hosted alongside Microsoft, welcomed around 170 attendees.