SOOP, formerly known as AfreecaTV, released its Q2 2025 financial results on the 30th.

The company reported revenue of 116.9 billion KRW and an operating profit of 30 billion KRW for the second quarter of 2025. While revenue increased by 15% year-on-year and 9% quarter-on-quarter, operating profit decreased by 10% year-on-year and 8% compared to the previous quarter.

Platform revenue reached 84.5 billion KRW, while advertising revenue was 30.8 billion KRW. Advertising revenue surged by approximately 76% year-on-year, driven by the growth of content-based ads and the consolidation of digital advertising agency 'PlayD' since March.

For the first half of the year, revenue and operating profit reached 224.5 billion KRW and 62.8 billion KRW, respectively, marking a 15% and 1% increase compared to the same period last year.

To secure long-term competitiveness, SOOP plans to focus on AI service enhancement, technical infrastructure refinement, and global market expansion, laying the groundwork across both technology and operations.