Celebrating its 7th anniversary, Epic Seven is heading to the esports arena, not just for the matches, but to join fans in a charitable cause.

Smilegate Hope Studio announced on the 25th that it is partnering with the Korean National Commission for UNESCO to launch the 'Stand for Children with the Heirs!' fundraising campaign, held in honor of the Epic Seven World Arena Championship 2025 (E7WC 2025) finals.

The campaign is designed to provide learning opportunities for underprivileged children and teenagers globally, hand-in-hand with the passionate esports fanbase of Epic Seven. By channeling the high-octane energy of E7WC 2025 into a spirit of giving, the initiative aims to secure basic educational rights and support the future self-reliance of these children. The name itself reflects the intent to cheer for their futures alongside the 'Heirs', the dedicated moniker for the game's players.

Every penny raised will be delivered to the Korean National Commission for UNESCO, with absolutely zero administrative costs deducted. The Commission plans to utilize the funds to provide basic literacy education, improve learning environments, and facilitate vocational training for marginalized children and teenagers in Sri Lanka, where the educational divide is particularly stark. This initiative is being conducted through a hybrid of online and offline channels.

For those participating online, the Hope Studio donation platform is accepting contributions until the 21st. Offline participation is available on the 6th at the E7WC 2025 Grand Finals, held at the Yes24 Live Hall in Gwangjin-gu, Seoul. Epic Seven will host a dedicated donation booth on-site, allowing fans attending the finals to contribute in person. As a token of gratitude, attendees who participate at the booth will receive a surprise reward.

Kwon Yeon-ju, Director of Smilegate Hope Studio, stated, "We truly hope the support and participation of Epic Seven fans worldwide will translate into hope for these children." Director Kwon added, "We expect this campaign to become a stellar example of the positive influence our global Heirs can create together. We remain committed to our role as a platform of hope, continuing to spread a culture of giving by collaborating through our game IPs and esports events."