Netmarble and Coway Chairman Bang Jun-hyuk has made an appearance at G-Star once again, marking his second consecutive year in attendance.

On the afternoon of the 14th, Chairman Bang visited the Netmarble booth at BEXCO in Haeundae, Busan, to encourage staff and gauge the latest trends in the gaming industry by interacting with visitors.

Last year, Chairman Bang returned to G-Star after a five-year hiatus to congratulate the development team of 'Solo Leveling: Arise' for winning the Grand Prize at the Korea Game Awards.

Continuing his tradition, he visited for the second year in a row. This time, Chairman Bang first stopped by the 'Sol: Enchant' booth located in the outdoor plaza of BEXCO to check the long queues and converse with users on-site.

He then visited the main Netmarble booth in BEXCO Exhibition Hall 1 to observe player reactions while watching demos of 'Evilbane', 'Solo Leveling: Karma', 'The Seven Deadly Sins: Origin', and 'Mongil: Star Dive'.

A Netmarble representative stated, "Chairman Bang visited to hear the raw voices of users experiencing the games firsthand. He checked which areas need intensive improvement based on user opinions and shared practical feedback with the development team to enhance the quality of the games."

Chairman Bang remarked, "The future of the gaming industry lies in the field, breathing and empathizing with users. I believe direct communication with users is the starting point of innovation. I will continue to listen to the voices on the ground so that Netmarble developers can continue their creative challenges and create content that users can enjoy even more deeply."