Krafton’s PUBG Mobile has announced a global partnership with the world-renowned motorsport outfit, Scuderia Ferrari HP. Starting in 2026, the collaboration promises to integrate the raw performance and technical prowess of Ferrari directly into the PUBG Mobile experience.

This marks the very first time the two brands have crossed paths. Players can look forward to exclusive in-game content themed around Ferrari and Scuderia Ferrari HP, serving as a digital showcase for the engineering philosophy that both brands claim to hold dear.

Vincent Wang, head of PUBG Mobile publishing at Tencent Games, noted that it is a significant milestone to collaborate with Scuderia Ferrari HP for the first time. He added, "We are bringing the precision and high-performance spirit synonymous with Ferrari to our players worldwide throughout 2026."

Lorenzo Giorgetti, Chief Racing Revenue Officer at Ferrari, echoed this sentiment, stating that it is a pleasure to unite two brands that share a core DNA of performance, innovation, and an unrelenting spirit of challenge. "Through this partnership," he claimed, "players will experience Ferrari’s engineering excellence in an entirely new way."

Details regarding the collaboration content and the release schedule for 2026 will be unveiled gradually. You can keep an eye on the official PUBG Mobile forum for all the latest updates.