Look, let us be honest for a moment. Netmarble's content marketing subsidiary MNB has officially signed an industry-academia cooperation agreement with Chungkang College of Cultural Industries and Soonchunhyang University. The deal is all about nurturing practical content talent and fostering IP collaboration.

MNB is teaming up with the regular curriculum of each university to run a practical content production programme based on Roblox. They are linking Kungya Restaurantz with a Roblox IP licensing program to help students develop game maps and items utilizing the Kungya IP.

With Chungkang College of Cultural Industries, the developer is connecting regular classes and internal competitions so students can gain hands-on experience in content planning and production using AI and the Roblox platform. As for Soonchunhyang University, the cooperation covers not only content planning and production support within regular classes, but also the discovery of top-tier content and subsequent collaborations.

Starting with this partnership alongside Chungkang College of Cultural Industries and Soonchunhyang University, MNB CEO Bae Min-ho states that the company plans to gradually expand industry-academia cooperation with various educational institutions moving forward. The CEO adds that the developer will focus on expanding the Kungya Restaurantz IP into diverse contents and boosting its influence in the global market.