Ubisoft is hosting an interactive pop-up event, the 'Just Dance 2026 Festival', at Starfield Hanam for three days from December 19th to 21st.

Launched this past October, 'Just Dance 2026 Edition' is the latest entry in Ubisoft's music video game franchise. It features 40 new tracks and content, including K-pop hits like 'APT. (ROSE & Bruno Mars)' and 'DRIP (BABYMONSTER)'.

The 'Just Dance 2026 Festival' is set up as an interactive and viewing-based experience in a pop-up space near the Central Atrium Media Tower at Starfield Hanam. Visitors can earn limited-edition merchandise—such as plushie keyrings, blankets, acrylic keyrings, badges, stickers, and sun caps—using tokens obtained through gameplay. The plushie keyrings feature the cat character 'Rosie'.

The main stage features programs designed around the 'SUPERSTAR' and 'MEGASTAR' ranks, the highest scores in Just Dance. The 'Just Dance K-POP SUPERSTAR Challenge' on the 19th is an interactive event open to on-site participants. Those who achieve a SUPERSTAR or MEGASTAR rank after playing will receive Shinsegae gift vouchers based on their scores.

The highlight of the festival, the 'Just Dance K-MEGASTAR Contest', will be held twice over the weekend on the 20th and 21st. Pre-registered participants will compete in a 1-on-1 tournament. A total prize pool of 5 million KRW is at stake, with 1 million KRW awarded to the winner of each session.

In addition, there are other activities such as a Photoism booth with a special 'Just Dance 2026' design frame, trivia quizzes, and the 'APT. Challenge'. Further details about the festival can be found on the official Ubisoft Korea Instagram channel.