A teaser video featuring the main visual for Tokyo Game Show 2026 was released on May 12. Additionally, the event organizers announced ticket giveaway events and the first list of official influencers, 'TGS BOOSTERZ'. The event will be held for five days from September 17 to September 21, 2026, hosted by the Computer Entertainment Supplier's Association (CESA) and co-organized by Nikkei BP and Dentsu.

The teaser video is available on the official Tokyo Game Show YouTube channel, as well as on social media platforms like X and Instagram. This year's main visual was created by illustrator Zashikiwarashi. Tokyo Game Show 2026 will be held for a record-breaking five days, and the released teaser captures the atmosphere of the event. To commemorate the release of the teaser, a giveaway event is being held on the official Tokyo Game Show X account. As part of the 30th-anniversary celebration, three pairs (six people in total) will be awarded a one-day general admission ticket for Tokyo Game Show 2026. Participation details can be found via the Tokyo Game Show official account.

Following last year, the official influencer group 'TGS BOOSTERZ' will be active again. Creators and celebrities from various fields, including domestic and international game streaming, reviews, and content creation, will participate. They will share information and live updates from the venue starting before the event begins. To mark the 30th anniversary, 30 TGS BOOSTERZ members will participate, with Ella Freya, Kayane, Junpei Zaki, Taizo Zaki, and Xiao Dou confirmed as the first wave of participants.

The application deadline for Tokyo Game Show 2026 is May 22, while applications for booths larger than 42 units closed on May 8. The organizers stated that they have reviewed the exhibition layout and redistributed large booths to maximize exhibition space, allowing more companies to participate. They plan to provide opportunities for participating companies to promote their products globally by actively inviting not only game fans and business professionals but also domestic and international media and influencers. Additionally, they noted that advertising and sponsorship programs are available, with different application deadlines for each program.

Tokyo Game Show 2026 will be held at the Makuhari Messe International Convention Complex and TKP Tokyo Bay Makuhari Hall. The expected number of visitors is 300,000, with approximately 3,500 booths. The event will be divided into two business days (September 17-18) and three public days (September 19-21).