Busan Metropolitan City and the Busan IT Industry Promotion Agency are set to operate the Busan Joint Pavilion at Tokyo Game Show 2025, which runs from September 25 to 28 at Makuhari Messe in Japan.

Tokyo Game Show, hosted by CESA, is one of the largest gaming exhibitions in Asia. The 2024 event saw 985 companies from 44 countries fill 3,252 booths, drawing approximately 274,000 visitors.

This year, the Busan Joint Pavilion is expanding its footprint as the number of participating companies grows to eight. The local gaming cohort includes Siloegi Operation, Milestone Games, Provis Games, SP Korea, Onewool Studio N, Masangsoft, Protofactory, and Endorphin Connect. Beyond showcasing their titles, the companies will engage in business consultations with global publishers and investors, while also running hands-on events to gather direct feedback from attendees.

Last year’s Busan Joint Pavilion hosted seven companies, attracting 2,788 visitors and facilitating 41 consultations with buyers from nine countries. Notably, one of the participants, Everstone, successfully secured a publishing deal with Taiwan’s Digeam.

Kim Tae-yeol, President of the Busan IT Industry Promotion Agency, stated, "As the Tokyo Game Show is a vital stage for connecting with the global market, we will support local game companies in achieving tangible results overseas," adding, "We will continue to expand our support for global exhibition participation in collaboration with Busan City."