NEXUS is heading to G-STAR, aiming to broaden the horizon for its open blockchain game platform, CROSS.

NEXUS confirmed on the 28th that it will be operating a B2B (Business to Business) booth at G-STAR 2025. G-STAR 2025 is Korea's largest game show, set to take place at BEXCO in Busan from the 13th to the 16th. Through this participation, NEXUS aims to expand its business through meetings focused on strategic partnerships and investment discussions with both domestic and international partners.

The company is also pushing for global networking to expand the ecosystem of its open blockchain game platform, CROSS. Meetings are scheduled with key overseas partners from China and the Dubai Multi Commodities Centre (DMCC), with plans to discuss expanding networks and cooperation across Asia and the Middle East. On the 13th, CEO Jang Hyun-guk will also host a media conference to review 2025 and share the vision for the coming year.

The booth is designed as an open lounge under the theme 'CROSS the World'. Symbolizing the openness and connectivity of the CROSS platform, the booth is set up as a space where all B2B attendees can freely visit for business meetings and networking. Visitors to the booth will receive limited-edition gifts, including Dubai DMCC drip coffee bags and keyrings featuring the AI agent 'Ara'. Additionally, in collaboration with a famous local café in Busan, special coffee inspired by NEXUS and CROSS will be served.

NEXUS CEO Jang Hyun-guk stated, "With global interest in K-content rising, industry figures from the Middle East and various other regions are paying close attention to G-STAR. Based on the competitive edge of our blockchain game platform, CROSS, we will make this G-STAR a venue of opportunity to forge new partnerships."