Mabinogi Mobile Sees Four Consecutive Weeks of Growth in Weekly Active Users
마비노기 모바일, 11월 4주 연속 주간 이용자 수 증가
2025.12.03 15:19 UTC+9
AI Summary
Mabinogi Mobile sees four consecutive weeks of growth. The game hits 388,000 WAU and 760,000 monthly users. It recently secured the Presidential Award in Korea.

NEXON announced, citing data from Mobile Index, that Mabinogi Mobile has seen its Weekly Active Users (WAU) increase for four consecutive weeks throughout November.
Mabinogi Mobile's WAU reached approximately 353,000 in the first week of November, followed by a 6.51% increase to 376,000 in the second week, a 2.11% rise to 384,000 in the third week, and a 0.8% increase to 388,000 in the fourth week. Monthly Active Users (MAU) also showed growth, rising from approximately 650,000 in August to 670,000 in September, and 760,000 in October.
NEXON attributed this success to the modern reinterpretation of the original game's 'fantasy life' sentiment, providing a positive experience for users by focusing on lifestyle, community, and cooperative content rather than combat. The company added that this approach has helped maintain a 50:50 gender ratio and has garnered a positive response from a broad user base, including teenagers and those in their twenties.
A NEXON representative stated, "Thanks to the users who love Mabinogi Mobile, we were recognized for the game's quality by winning the Presidential Award at the 2025 Korea Game Awards," adding, "We will continue to repay our users with consistent updates and stable operations."

넥슨은 모바일인덱스 자료를 인용해 마비노기 모바일이 11월에 들어 4주 연속 주간 활성 이용자 수(WAU)가 증가했다고 발표했다.
마비노기 모바일 주간 활성 이용자 수는 11월 첫째 주 약 35.3만 명을 기록했고, 둘째 주에는 6.51% 상승한 37.6만 명, 셋째 주에는 2.11% 상승한 38.4만 명, 넷째 주에는 0.8% 오른 38.8만 명으로 증가했다. MAU월간 활성화 이용자 수) 역시 8월 약 65만 명, 9월 67만 명, 10월 76만 명으로 늘어났다.
이에 대해 넥슨은 원작의 '판타지 라이프' 감성을 현대적으로 재해석하고, 전투가 아닌 생활, 커뮤니티, 협력 위주 콘텐츠를 중심으로 유저에게 긍정적인 경험을 제공했기 때문이라 풀이했다. 이를 토대로 남녀 성비를 5 대 5로 유지하고 있고, 10대와 20대를 포함한 폭넓은 이용자층에 좋은 반응을 얻고 있다고 덧붙였다.
넥슨 관계자는 "마비노기 모바일을 사랑해주는 이용자들 덕분에 최근 2025 대한민국 게임대상에서 대통령상을 수상하며 작품성도 인정받았다"며 "앞으로도 꾸준한 업데이트와 안정적인 운영을 통해 보답해 나가겠다"고 말했다.
This news was translated by AI.
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